Jozef Gáll – University of Economics in Bratislava, Faculty of Commerce, Department of Tourism, Dolnozemská cesta 1, 852 35 Bratislava, Slovak Republic
Keywords:
Tourism;
Tourism cluster organizations;
Destination management;
Tourist regions of Slovakia
Abstract: One of the important issues in the context of tourism cluster organizations is their role as a tool and potential for the development of the region’s economy and as a source of its advantages, but also some potentially negative effects. The main aim of this article is to evaluate the potential of existing clusters and cluster organizations and to identify the real nature, direction, and impact of the cluster organization in tourist regions and its real impact on member companies (institutions). To achieve it, we will use primary sources of information, which represent the results of surveys carried out in the environment of companies and institutions associated with selected cluster organizations, by asking cluster policy implementers and information obtained from cluster organization coordinators. Qualitative methods such as the method of sociological inquiry in the form of a questionnaire and an individual in-depth interview will be used to obtain a reliable picture. A detailed analysis, which examined the cooperation between companies, research and development institutions, and local governments, allowed us to identify the activities of the cluster organization, its technological level, innovations in the cluster organization and competitive position, as well as development perspectives. The research carried out between coordinators and member companies (institutions) pointed out the key problems of cluster activities and cooperation. Part of it is a processed issue of cluster support in regions and current activities on the part of local (regional) authorities.
6th International Scientific Conference on Recent Advances in Information Technology, Tourism, Economics, Management and Agriculture – ITEMA 2022 – Selected Papers, Hybrid (University of Maribor, Slovenia), October 27, 2022
ITEMA Selected Papers published by: Association of Economists and Managers of the Balkans – Belgrade, Serbia
ITEMA conference partners: Faculty of Economics and Business, University of Maribor, Slovenia; Faculty of Organization and Informatics, University of Zagreb, Varaždin; Faculty of Geography, University of Belgrade, Serbia; Institute of Marketing, Poznan University of Economics and Business, Poland; Faculty of Agriculture, Banat’s University of Agricultural Sciences and Veterinary Medicine ”King Michael I of Romania”, Romania
ITEMA Conference 2022 Selected Papers: ISBN 978-86-80194-64-6, ISSN 2683-5991, DOI: https://doi.org/10.31410/ITEMA.S.P.2022
Creative Commons Non Commercial CC BY-NC: This article is distributed under the terms of the Creative Commons Attribution-Non-Commercial 4.0 License (https://creativecommons.org/licenses/by-nc/4.0/) which permits non-commercial use, reproduction and distribution of the work without further permission.
Suggested citation
Gáll, J. (2022). Potential and Need of Tourism Cluster Organizations in Slovakia. In V. Bevanda (Ed.), International Scientific Conference ITEMA 2022: Vol 6. Selected Papers (pp. 9-20). Association of Economists and Managers of the Balkans. https://doi.org/10.31410/ITEMA.S.P.2022.9
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