2nd International Scientific Conference on Recent Advances in Information Technology, Tourism, Economics, Management and Agriculture – ITEMA 2018 – Graz, Austria, November 8, 2018, CONFERENCE PROCEEDINGS published by the Association of Economists and Managers of the Balkans, Belgrade, Serbia; ISBN 978-86-80194-13-4
This study provides an overview of major characteristics of over 14,000 European projects successfully funded by crowds on the platforms Startnext and Kickstarter. Results suggest that the number of crowd supporters and in direct consequence funding significantly differ for most project categories when comparing these donation and reward based platforms. In particular, projects from the categories food, journalism, music and video projects differ significantly in every dimension. Design, games and technology related projects launched on Startnext and Kickstarter have a comparable funding goal, but reach in significantly shorter campaign duration significantly higher number of supporters on Kickstarter. Comics and photography projects showed similar funding goals and funding amounts, while project founders in the categories art and theater reach higher funding on Startnext. Overall, the comparison of successfully funded European projects from two important platforms reveals relevant differences, thus, understanding them is key for regionally and internationally acting investors, SMEs, founders and their advisors.
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